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Search Engine Optimisation - Top 10 tips


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8) Linkbaiting:

I suppose this could be a sub-section from getting backlinks as that's ultimately what it achieves.
Firstly what is Linkbaiting? - this is a term coined for the process of getting people to link back to you without you really having to constantly approach people regularly telling them how good your site is and why they should exchange links with you - you don't imagine YouTube or Ebay sending friendly emails out to people asking them to kindly add a link to their site do you! Yet people still link to these sites in their thousands - the reason, well mainly because these sites offer a service that's so good people are more than happy to point visitors in their direction usually as a service to their customers, such as 'Click here to view this funny video' - you get the point.
Ok so how do you get people to 'want' to link to you?
Obvious answer really, you must stand out from the crowd by offering a service that few others or no-one else offers, or something that's so good or interesting or popular that people are happy to send their hard earned traffic your way - such as great flash games for free, interesting blogs, articles or newsfeeds, virals, tips and advice, a great new concept or idea and so on and so on...
Once you have something good you will find people happily link to your site as you have become an invaluable source of information or a great useful service for them and their visitors.

9) Stay sharp and watch who you link to!

This is an important one because as metioned in one of the previous articles bad practice can get you banned from the search engines, so if you are seen to be promoting the bad sites that have already been banned it doesn't make you look too good does it!
You can use the tool below to check this.
(remember what I said about link baiting - I'm linking to them because it's a useful tool for our visitors)
Check if a site is banned from Google


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